Ticker Limited, a subsidiary of 63 Moons Technologies Ltd., is a pioneer in real-time financial information dissemination and analytics in India. The platform delivers live market data, advanced analytics, and global content vending solutions across multiple asset classes — equities, commodities, currencies, and fixed income.Ticker serves a wide customer base, including banks, financial institutions, corporates, brokers, and educational institutes, with data feeds from leading domestic and global exchanges like NSE, BSE, MCX, NCDEX, LME, NYMEX, COMEX, and ICE. Under the leadership of Mr. Rushabh Shah (COO) and Mr. Rohan Satam (CTO), Ticker has emerged as one of India’s fastest-growing fintech data providers, combining innovation with precision to redefine how financial insights are delivered.

The Challenge As data volumes grew exponentially with new product lines and customer onboarding, Ticker Limited’s existing infrastructure began to hit its performance ceiling. The team faced multiple operational and scalability challenges: 
  • Latency and Storage Bottlenecks – Increasing workloads led to performance degradation and limited capacity.
  • Data Center Inefficiencies – Outdated storage infrastructure consumed excessive power and rack space.
  • Scalability Limitations – Existing systems couldn’t support the growing needs of high-speed financial analytics.
  • Maintenance Overheads – Storage-related service and support requests increased operational downtime.
 With a clear mandate from management to upgrade for future scalability and ensure business continuity, Ticker engaged Pentagon System & Services and Dell Technologies to modernize its data center infrastructure.

The Solution Pentagon conducted a comprehensive infrastructure audit using the Dell Live Optics tool, which revealed key latency and capacity constraints. After multiple proof-of-concepts and performance benchmarks across OEMs, Dell PowerStore 1000T emerged as the top performer.Ticker’s modernization initiative was executed jointly by Pentagon System & Services, Dell Technologies, and Ticker’s in-house technical team, focusing on high availability, performance, and seamless data mobility. Solution Highlights
  • Dell PowerStore 1000T deployed for core production workloads with NVMe SSDs to deliver ultra-low latency.
  • High-performance Dell PowerEdge compute clusters built to process real-time financial data at scale.
  • Integrated hybrid architecture combining on-prem hyperconverged systems for mission-critical applications and cloud for archival data.
  • Unified storage management with deduplication, compression, and Dell AppSync for streamlined operations.
  • Automated data migration framework implemented for secure transfer from legacy systems to the new Dell infrastructure.

Implementation Excellence The migration was executed with minimal downtime and meticulous coordination between Ticker, Dell, and Pentagon teams. The solution’s key components included: 
  • NVMe SSD-based PowerStore arrays for latency-critical applications.
  • InsightIQ and built-in analytics tools for real-time performance tracking.
  • Redundant compute clusters to ensure uninterrupted data availability.
  • Integration with existing applications and databases for smooth transition and interoperability.

The Results Performance & Scalability
  • Real-time data streaming and analytics performance improved by up to 60%, enhancing customer experience.
  • Applications now operate with zero latency for live trading and market reporting.
  • Seamless scaling enabled linear business expansion without performance degradation.
 Operational Efficiency
  • Rack space reduced by 70% — from 42U to 10U.
  • Power consumption lowered by 50%, improving sustainability.
  • Maintenance and support tickets reduced by 76%, freeing up IT resources for innovation.
 Business Continuity & Agility
  • High-performance clusters now support real-time AUM, CRM, MIS, and transaction reporting.
  • The TickerWealth mobile platform now delivers secure, real-time data access across browsers.
  • Diagnostic tools in Dell PowerStore allow rapid issue resolution, improving uptime and reliability.

Key Outcomes 
  • Data center footprint reduced from 42U to 10U.
  • 120 days of man-hours saved annually through faster issue detection and resolution.
  • NVMe SSD adoption eliminated latency bottlenecks, ensuring uninterrupted real-time data delivery.

Voices from the Collaboration “Our endeavor has always been to balance innovation with practicality. Partnering with Dell Technologies and Pentagon System & Services ensures that our strategic technology initiatives align with long-term goals and deliver tangible value to our customers.”Mr. Rushabh Shah, Chief Operating Officer, Ticker Limited “Collaborating with Dell Technologies and Pentagon has been an exceptional experience. Their teams resolved complex performance bottlenecks and delivered a future-ready solution that truly empowers our platform.”Mr. Rohan Satam, Chief Technical Officer, Ticker Limited “Through our robust partnership with Pentagon System & Services, we’ve provided a scalable, AI-driven infrastructure that perfectly aligns with Ticker’s growth vision.”Mr. Manish Gupta, VP & GM, Infrastructure Solutions Group, Dell Technologies

The Result

With Dell PowerStore and Pentagon System & Services, Ticker Limited successfully modernized its financial data infrastructure — achieving superior performance, scalability, and reliability. The transformation has fortified Ticker’s position as a frontrunner in India’s fintech ecosystem, delivering faster, smarter, and more secure access to real-time financial intelligence.

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